AI for Marketing Productivity - LO

AI for Marketing Productivity - LO

English / 09:00 - 13:00 (GMT+2) / Aug, 10 2026 - Aug, 11 2026
$572.00
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AI for Marketing Productivity - LO

AI for Marketing Productivity - LO

$572.00

The AI for Marketing Productivity Masterclass is a focused live online program designed for marketing professionals who are ready to leverage AI tools to automate tasks, analyze data, and personalize campaigns. The program provides practical, immediately applicable skills that help marketing teams improve ROI, generate high-quality content faster, and uncover deeper audience insights through NLP AI technology.

LanguageEnglish
Course timing09:00 - 13:00 (GMT+2)
DateAug, 10 2026 - Aug, 11 2026
In stock

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Course Details:

Category:
Category:
Upskill
Delivery Format:
Delivery Format:
Live Online
Days:
Days:
2
Domain:
Domain:
Applied Management
Subdomain:
Subdomain:
Artificial Intelligence
Course Overview:

This masterclass takes participants through the core principles, applications, and impact of AI in marketing — from automating content generation to analyzing customer sentiment at scale. Through real-world examples, applied exercises, and hands-on NLP AI tool experience, participants develop a clear understanding of how AI can transform their marketing workflow. The program also covers AI ethics and governance to ensure responsible adoption of AI-powered marketing practices.

Course Benefits:
  • Gain practical skills to improve marketing ROI and campaign effectiveness through AI-powered tools.
  • Streamline the process of generating high-quality, error-free content at scale.
  • Utilize NLP AI tools to analyze vast amounts of data and uncover actionable audience insights.
  • Access a dedicated Marketing NLP AI Tools Catalogue and Application Index for immediate on-the-job use.
  • Earn a Certificate in AI for Marketing Productivity upon successful completion.
Key Features:
  • 13 structured lessons including pre-course onboarding, core-course content, and post-course evaluation.
  • 7 applied exercises and 3 knowledge assessments.
  • 65 course slides and 56 recorded video lessons.
  • 11 discussion forums for peer learning and application.
  • Dedicated Marketing NLP AI Tools Catalogue and Application Index included.
  • Certificate of Attendance and Certificate in AI for Marketing Productivity awarded upon completion.
Learning objectives:
  • Understand the fundamentals of AI and its applications across core marketing functions.
    - Apply NLP AI tools to automate content generation, campaign personalization, and audience analysis.
    - Identify opportunities to leverage AI for improved marketing ROI and campaign effectiveness.
    - Use AI-powered tools to analyze customer sentiment and uncover what target audiences are saying and feeling.
    - Understand ethical considerations and responsible use of AI in marketing contexts.
Prerequisite:

No prerequisites are required.

The Functional Area Enablement Institute (FAEI) develops research-backed enablement solutions designed to strengthen performance across business functions. Through its functional area labs and frameworks, FAEI helps teams translate challenges into actionable strategies, supported by practical tools and structured guidance. Programs are designed to support capability building across departments with an emphasis on real-world application.

Accreditations:

The CPD certification is issued by maentae acting as the dedicated training division and licensed education provider for The Functional Area Enablement Institute.

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Meet Our Facilitators

Learn from industry experts

Eng  Mazen Hisham

Eng Mazen Hisham

Data Science Engineer & AI Researcher
Mazen Marei is a Data Science Engineer and AI Researcher with a background in Mechatronics Engineering and Material Science. His technical foundation enables him to approach complex challenges with strong analytical thinking and systems-oriented problem solving. He previously contributed as a Researcher within the AI Enablement Labs, where he supported the development of AI-driven frameworks and practical applications aligned with business needs. His work has strengthened his expertise in data science, artificial intelligence, and applied machine learning. Mazen combines engineering rigor with emerging AI capabilities, positioning him to design and implement data-driven solutions that translate advanced technologies into real-world impact.
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This course is delivered through Lerero, a science-based learning reinforcement platform designed to ensure knowledge retention, sustained engagement, and real on-the-job capability. Lerero extends learning beyond course completion through daily reinforcement, micro-challenges, and measurable progress tracking.

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